Our founder, Anu’s, favourite African quote is:
“If you want to go quickly, go on your own. If you want to go far, go together.”
There was no way PPC Live would be where it is today, if not for Anu leaning on several people for support, their wisdom, their therapeutic skills, their beyond generous offer to help and more.
PPC Live is about gathering the PPC community and that is a heavy feet beyond the capability of just on person.
So to make sure we continue to do it well – we want to officially recognise the people who have been like backbones on this venture.
We are delighted to introduce you to our ambassadors who consistently go above and beyond to contribute to our growth.
Not just experts—they’re the heart and soul of what makes PPC Live a thriving community.
Boris Beceric – Google Ads Consultant & Coach:
Boris helps businesses grow their online presence and reach their target audience through paid search and social media advertising. He has over 12 years of experience in managing and optimizing campaigns across various platforms, including Google, Microsoft, Facebook, LinkedIn, and more. Boris is also the co-admin of the thriving 800+ members WhatsApp group.
Jyll Saskin Gales – Google Ads Coach | Marketing Instructor
Jyll is passionate about making marketing simple and effective for everyone. She loves to mentor, coach, and train aspiring and experienced marketers alike. In addition to her Google Ads coaching practice, she runs Inside Google Ads, a membership program training hundreds of marketers and business owners how to grow their campaigns, their businesses, and their skills. Jyll is also our lead moderator of the PPC Live online event that happens one week post the London in-person events.
Zak Macklin – Senior Data Consultant
Zak is a Senior Data Consultant. He specializes in technical marketing, focusing on using business data to build and optimize strategies, particularly within paid media. He is also an active speaker at industry events, where he shares his expertise on topics like technical PPC and data integration for PPC campaigns. His presentations emphasize the importance of leveraging business data for strategy development. Zak is also the co-admin of the thriving 800+ members WhatsApp group and has been a speaker at a PPC live event.
Tiffany Shears – PPC Specialist
Also known as the tracking Yoda, Tiffany is passionate about all things GTM and Analytics. She has been responsible for the roll-out and training of GA4 in her current agency. She also has experience with Google ads, Microsoft ads and Paid social. Tiffany is also the co-admin of the thriving 800+ members WhatsApp group and has been a speaker at a PPC live event.
Petya Yildizgoren – Paid Search Specialist
Petya is a PPC expert with 11 years of hands-on experience with Google Ads and Microsoft Ads account set up, management and optimisation. She has a proven track record in creating and managing successful campaigns for customers in a variety of b2c and b2b businesses within the UK, USA and Australia. Petya has also been a past PPC Live speaker and a regular attendee of the events.
Inderpaul Rai – Group Account Director
Inderpaul has over a decade of expertise spanning adtech, martech, multilingual paid search, SEO, analytics, social media, affiliate marketing, and display strategy in various sectors including telecoms, technology, travel, retail, finance, and education. He prides himself in taking a holistic approach to performance marketing. Inderpaul is a regular speaker at PPC Live, attends the events regularly and is regularly contributing to the PPC Live WhatsApp group.
Look out for our next set of fantastic PPC Live ambassadors and loudest cheerleaders.