With 15 years in PPC across in-house and agency roles, I now offer my expertise as a freelancer through Your PPC Doctor. I handle audits, full setups, and ongoing management for Google Ads and Microsoft Ads, and I’m open to collaborations with agencies and freelancers needing extra support.
Is Quality Score dead
With Google’s new campaigns types developed over the years and more signals to match searcher intents beyond keywords, Serge will answer the legitimate question around the importance of Quality Score in today’s paid search ecosystem.