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Consent mode V2 is part of Google’s commitment to a privacy-centric digital advertising space. It means advertisers within the EEA must comply to continue to serve personalised ads and retain the use of their remarketing campaigns.
As technology evolves, so do our strategies to reach our audiences. Just as the transition from analogue to digital demanded adaptation, so we have to adapt from the need of thirds party cookies.
Consent mode V2 is part of Google’s commitment to a privacy-centric digital advertising space. It means advertisers within the EEA must comply to continue to serve personalised ads and retain the use of their remarketing campaigns.
As technology evolves, so do our strategies to reach our audiences. Just as the transition from analogue to digital demanded adaptation, so we have to adapt from the need of thirds party cookies.
