Learn what Google’s new Demand Gen campaigns are, how they replace Video Action Campaigns, and how to use them effectively for better YouTube Ads results in 2025.
The PPC Live community is actively testing Google’s AI Max, reporting mixed results and unusual queries as they explore its heavily automated search ad features.
Two Reddit users reported over $100,000 in combined fraudulent Google Ads charges after their accounts were hacked—shared by PPC Live Ambassador Boris Beceric.
YouTube advertising has grown more complex, but Video Action campaigns—soon merging into Demand Gen—remain a powerful, underused tool for driving conversions when executed with the right creative, copy, and testing strategy.
Google has begun issuing nominations for its 2025 Accelerate programme, recognising top advertisers like Matt Beswick and offering a pathway to industry recognition through the new Google Ads Impact Awards.
Google Ads reps are now offering support via WhatsApp, but the PPC Live community has raised concerns about professionalism, privacy, and the quality of advice.
Learn how to use Dynamic Search Ads to discover valuable keywords, improve campaign performance, and better understand customer search behavior.
Learn how to analyze performance data in Google Local Services Ads (LSA) to evaluate lead quality, calculate ROI, and determine whether LSA is a viable channel for your local business.
Learn what Google’s AI Overviews really mean for advertisers, sharing predictions, tips, and get a clear-eyed look at how to stay ahead of the curve.
Get the breaks down of exactly how AI Max for Search works, what performance boosts you can realistically expect, and how to test it smartly—so you can stay ahead as PPC shifts away from traditional keyword strategies.
Learn what Google’s new Demand Gen campaigns are, how they replace Video Action Campaigns, and how to use them effectively for better YouTube Ads results in 2025.
The PPC Live community is actively testing Google’s AI Max, reporting mixed results and unusual queries as they explore its heavily automated search ad features.
Two Reddit users reported over $100,000 in combined fraudulent Google Ads charges after their accounts were hacked—shared by PPC Live Ambassador Boris Beceric.
YouTube advertising has grown more complex, but Video Action campaigns—soon merging into Demand Gen—remain a powerful, underused tool for driving conversions when executed with the right creative, copy, and testing strategy.
Google has begun issuing nominations for its 2025 Accelerate programme, recognising top advertisers like Matt Beswick and offering a pathway to industry recognition through the new Google Ads Impact Awards.
Google Ads reps are now offering support via WhatsApp, but the PPC Live community has raised concerns about professionalism, privacy, and the quality of advice.
Learn how to use Dynamic Search Ads to discover valuable keywords, improve campaign performance, and better understand customer search behavior.
Learn how to analyze performance data in Google Local Services Ads (LSA) to evaluate lead quality, calculate ROI, and determine whether LSA is a viable channel for your local business.
Learn what Google’s AI Overviews really mean for advertisers, sharing predictions, tips, and get a clear-eyed look at how to stay ahead of the curve.
Get the breaks down of exactly how AI Max for Search works, what performance boosts you can realistically expect, and how to test it smartly—so you can stay ahead as PPC shifts away from traditional keyword strategies.
